You’re at a stage in your life where you feel trapped, stagnant, bored yet overwhelmed. You started 2021 with good intentions. You set-out to achieve your resolutions but, by mid-January you gave up and just threw the towel in. Oh dear…
You are frustrated at yourself that yet again you haven’t achieve your goals, dreams and aspirations.
You may have plan to:
Apply for a promotion?
Get back on the dating scene?
Start a business..
… a blog…
… a podcast.
However that demon of self-sabotage creeps in, telling you, you can’t, you are failure and one slip-up smacks you in the face. Ouch!
I get it. You bury your head in the sand – but where does that get you?
THIS IS WHERE THE 4 DAY TRANSFORMATIONAL GROUP COACHING COURSE COMES IN.
I know, it’s difficult to make a drastic change to your already embedded daily routines. However, that’s where the Transformational Goal Setting Group Coaching can help you succeed — by establishing your true goal, breaking down your larger goal into smaller, more manageable steps then creating actions to propel you forward that you can implement over a longer time period until your goal is slowly achieved, embedded and you are transformed.
Over the last few months I have been doing a few group coaching sessions around transformational goal setting as part of my business along side my 1-2-1 clients.
The feedback has been so heart warming and I have seen amazing growth and improvement in every individual I have worked with.
I know that this model works!
I want that for you too!
This is why I have launched the group coaching. The first cohort will be in May and I will be hosting the coaching via zoom so I can interact with all individuals. I will be limiting the spaces to 10.
Monday 3rd May to Thursday 6th May. The sessions will be for 1 hour + in the evening – At 7pm BST.
The agenda and outcomes: Create a strong transformational goal Build stepping stones towards that goal Embed actions Build in sustainable methods to keep you on track.
Throughout the session we will also explore Your blockers Confidence building Reframing And anything else that comes up for you.
Still not sure? Perhaps not too sure on my approach. Why don’t you take a look at my Instagram Coaching Series to check out my coaching skills.
What is Transformational Coaching?
Careers in Psychology states: “As children, teenagers, and young adults, many of us had big plans for the rest of our lives. These dreams are usually unique to every individual. For example, some dreamed of starting a family, some dreamed of having successful careers, and some dreamed of having both.
Unfortunately, as we get older, some people will take a good look at their lives and realize that not everything went according to plan. Many times, life gets in the way. Somewhere between each mundane yet necessary daily task, they got turned around on their intended path in life. A person’s attitude and perception of himself, however, also usually plays a part in this. Because of this, changes in attitude are often very helpful for transforming their lives and getting back on track.
Transformational coaching is similar to life coaching. It involves helping people bettering themselves and their lives by bringing about necessary changes. Instead of changing how they act, however, as with life coaching clients, transformational coaching clients work on changing the way they see themselves. This might involve changing their self-image, or perceptions about themselves and their limitations.
Individuals seeking a transformational coaching career should have a few important characteristics. First of all, they should be veritable expert in both verbal and non-verbal communication. They should also be motivational, inspirational, understanding, and non-judgmental.”
When we describe something as ‘transformational,’ we’re talking about something that produces a big change in or performance improvement to a situation.
Transformational coaching is a way of working with a client that moves beyond the surface of the presenting topic. It fundamentally impacts on all of ‘who you are’. It enables people to have a different relationship with themselves in how they see, think, feel and behave in situations as well as in their interactions with others.
Behaviour shifts are important if coachees are to sustain the changes identified in the coaching session; however, we believe long term, sustainable change occurs when an individual looks at a challenge or situation with a different mindset.
Transformational coaching – coaching that works at the level of beliefs, values, identity and purpose – is likely to create this long-term change.
Fundamentally the coachee will experience the change in the coaching session through the experience of an energetic / embodied shift.
“A challenged world is an alert world. Individually, we’re all responsible for our own thoughts and actions – all day, every day.
We can all choose to challenge and call out gender bias and inequality. We can all choose to seek out and celebrate women’s achievements. Collectively, we can all help create an inclusive world.
From challenge comes change, so let’s all choose to challenge.”
IWD sees a number of MISSIONS to help forge a gender equal world. Celebrating women’s achievements and increasing visibility, while calling out inequality, is key.
IWD looks at: Women and Tech, Women Creatives, Women and Support, Women’s Health, Women at Work and Women’s empowerment.
International Women’s Day is powered by the collective efforts of all
Collective action and shared ownership for driving gender parity is what makes International Women’s Day impactful. Gloria Steinem, world-renowned feminist, journalist and activist once explained “The story of women’s struggle for equality belongs to no single feminist nor to any one organization but to the collective efforts of all who care about human rights.” So make International Women’s Day your day and do what you can to truly make a positive difference for women.
For me I think I choose to challenge, pretty much every day from being a female in a male dominated role to challenging the way we do things within our society. I am proud to be a woman and I am proud to challenge the status quo, for eventually one day the world will be more of a balanced and equal place.
Social Media isn’t necessarily about selling something like your services or products although fundamentally, that is probably your end goal. Companies whether large or small also use social media to inform, engage and entertain their followers building and growing an online community.
The truth is, people are social animals. A company that can build on a sense of togetherness through their business efforts and strategic plan, even when an engagement is not directly related to their services or products contributes towards a virtual collective.
Social networking is social, and so the more connections, communication and engagements you do as your brand, will indeed reflect the social nature of social media.
This post focuses on Instagram, Twitter, Linkedin and Blogs
Connect with your community on Instagram
In a nutshell, Instagram is a photo sharing based platform which is owned by Facebook. You can do Grid Posts, Stories and IGTV.
Instagram stories can help build leads for you business. They differ from regular Instagram posts because they come in a “slideshow” type format They are only live for 24 hours, but stories can be saved to any of your devices incase you want to use at a later date.
Engagement with stories is perhaps stronger then regular grid posts. They are displayed at the top of follower timelines where instagram users tend to already look daily. Stories can also aid towards your brand content, if you want to try out content or show behind the scenes or just engage with your online community, stories are your first port of call.
Be an established professional on Linkedin
LinkedIn is a Business-focused, professional social media platform. The objective is to: Help people find industry connections, provides a service to the user community such as specific groups, idea sharing and a platform to publish your own knowledgeable articles.
LinkedIn is a consistent platform with lots of great content as well as a the perfect place to find people and information. It is a site that has focused on what they do thus, you will not find a lot of advertising around gaming, diet pills or clothing brands etc between posts, which you may see on Facebook.
Linkedin offers a collective space- where you can find groups, articles and people as well as contribute in conversations, and expand your own network.
There are plenty of groups for you to join where people share knowledge and ask questions! It is important to make sure the group is right for you and reflect on your industry as well as your own personal development. To get your brand out there, you also need to devote time to being in the group and participating – yes it can be a lot of work but it can be extremely beneficial which can lead to more connections and potentially customers!
Tweets, re-tweets, and hashtags to market your brand
Twitter is another large and very popular social networking platform.
With the character length of a tweet now at 280 (orginially 140) – each tweet needs to be sharp, snappy and eye catching and actually fits with-in the constant scrolling world we live in! You can also add links to articles, blogs, websites and images.
As businesses develop fluency with Twitter, people will find it easier to create short, snappy comments that compel people to read your messages to increase engagement spark curiosity about your business.
Re-Tweets -Business that keep their Tweets short leaves space for others to forward and add their own comments to be able to re-tweet so their own followers.
A re-tweet status starts with RT = Re-tweet.
If a tweet is too long and other what to re-tweet, they will start the message with MT, MT = Modified Tweet.
As well, Twitter courtesy is to thank people who spread your messages by sending them a message via a status update, like this: “Thanks for the RT @personwhoRT !”
Hashtags! It used to just be twitter that used Hashtags, but now you will find hashtags across all social media platforms. And before that this symbol: # was a hash or a sign for a number but now when you see this # EVERYONE will says hashtag.
When you add a hashtag to your message, you can track, organise, and communicate with other people who use the same hashtag. In order to communicate with their communities directly, a business owner can start a “meeting” and everyone there answers or asks questions that end with the same hashtag. People following along with the hashtag can see the conversation going on within its own stream, and outside of everyone else’s conversations.
All business have utilised the hashtag empire, and often ask people to use hashtags for competitions or feature wearing an outfits? Examples are #wearingasos or #chancetowinITV you can do the same for your business, which will help with the interaction.
Build your blogs around your brand
Blogs are good for a few reasons from SEO and interacting with your client base. Before the up-rising of social media, every business was starting a blog and it was essential to create a good one in order to promote your business. Now with social media platforms in place, blogs have had to adapt to stay on people’s minds and remain relevant. In addition to microblogging, we can also create video blogs which you can find on YouTube.
In a nutshell - One of the most effective ways to build brand awareness, while providing relevant and useful content to your target audience is through consistent blogging. Blogging is an inexpensive way for small businesses to drive traffic to their site, enhance inbound marketing efforts and attract more perspective customers.
With people’s very short attention spans, one of the key things to remember about blogging is to keep your blog posts short. It is also important to have a tone of voice in your blog that reflects who you are, what your company stands for, and catches people’s attention. Whether it is being informative, being controversial, asking questions or just having some fun, best to keep it standard so people can relate to you and recognise your work.
When it comes to getting started with a blog, you need to remember that you are not a writer (unless you are, soz), so approach this as a learner. Do your research, read as many blogs as you can, and see what’s working (and what’s not!). Note things down like page layout, length of posts, columns on the margins, pictures, colour, and, of course, the content. The most popular and often free with a stand package are Blogger and WordPress.
The Rules of blogging: Like most thing, there are some guidelines that can help when you start blogging. Like every other area of Internet-based marketing, things are changing continually, so make sure you keep on top of things.
When you write a blog post, you also add tags or keywords to it. This will help you to find your old posts, to categorise articles, and for people to find what you are writing. Make sure that you set up some kind of analytics, too, so that you can see which posts attract attention, which ones didn’t, and who is reading them.
Your old posts can have staying power. A blog post you wrote six months or a year ago that remains relevant can be included in another blog post or re-posted on your social media platforms.
There are templates you can use to help you when starting a blog – from outline templates to content you can write. A basic google search will bring up pages of help and advice. Template choices are categorised from business, bakery, travel … whatever the industry there is a template our there. You are responsible and accountable for your own outcomes and, ultimately, for the success of the blog. So for example, If you represent a travel company, make sure you blog represents that industry.
There are a lot of paid service now you can use to your blog (as well as post on socials media) this can be risky as they can be costly and may not generate any leads. Always research for committing.
Use keywords for your industry and set up a glossary so that you can use them (without overusing them) in your blog posts. There are lots of programs that can help you do this.
Using keywords will help search engines locate your posts and push your page to the top of the search listings. If you search for your own posts (or have someone test it for you), and things show up on the second page of search results, people cannot find you. This kind of search engine optimization (SEO) is essential if people are going to find you on any kind of social media.
Lastly, don’t forget to share your posts on your social platforms, this will help drive traffic to your website.
Not sure on next steps?
Do you need help with your content? All of this sounds great but you don’t know where to start? I recommend working with Rachel Forcella.
Rachel is Content Coach, she works with female entrepreneurs to uncover their message, reveal their voice and empower them to create content that helps them to build profitable businesses.
“I believe that the world will be a better place with more financially independent women in it, and it’s my mission to help women achieve this!”
Whatever your career dream is, you must have a plan so you can achieve your goals. This post can be used as a tool to give you guidance and help you achieve your career dreams!
This post covers a 6 step process. This will look into specific areas:
What are your Dreams and Aspirations?
Where are you now?
Where do you want to go?
What steps do you need to take to get there?
Who and what can help?
1. What are your career dreams and aspirations?
Grab a pen and plain piece of paper – write, draw or scribble your dreams and aspirations.
2. Where are you now in your career?
This process starts with taking a good look at where you are currently.
What are your skills, talents and interests?
What are your values – do you like to lead, work with people or alone?
Do you like working face to face with people or prefer independent work?
What environment do you like? Inside or outside?
Thrive working to deadlines?
Which teams do you like working in, quiet or loud, small or large?
Further Questions to consider:
Where am I now in regards to my Career?
How do I feel about my current situation?
What does my experience to date look like?
What do I enjoy the most?
What are my skills?
What are my strengths and weaknesses?
What appeals to me in my current situation?
What are my values? (work/life)
Do I like to lead, work with people as a team or work alone (with data or text)?
Do I like working face to face with customers or back office work?
How do I feel when I think about my ideal job (excited, motivated, fear)?
Is there anything getting in my way of achieving what I want?
What feedback have I received? (try doing 360 feedback in your workplace).
3. Where do you want to go with your career?
What you’ll do next is:
Consider your career goals
Explore your career options.
Develop concise written statements related to your goals and add them to the table below.
Knowing where you want to go makes the next steps in determining your future career move much easier.
What does my ideal job/business look like?
If I could do any job in the world what might it be and why?
What are my short term goals?
What are my mid-long term goals?
What motivates me?
Where do I want to be in 5 years?
Are there any specific weaknesses I need to address?
How will I do this?
What do I want to see/get/do more of?
What do I want to see/get/do less of?
What is my preferred balance between work and my personal life?
Who else does this affect?
What normally gets in the way of achieving my goals?
What kind of work environment suits me best?
4. How might I get there?
By answering questions 1 & 2, you should now have a clearer idea of what you want & where you want to go. The next step is figuring out how you might get there. What do you need to do? Below are some questions you may consider in deciding what resources may be useful.
How can I prepare myself and my environment to achieve my goals?
What resources and tools/resources do I need?
What steps do I need to take to get from where I am now to where I want to be?
What new skills, knowledge do I need to possess?
What new skills do I want to learn?
What existing skills do I need to develop?
How can I commit to achieving my goals?
What barriers do I need to remove to make this happen?
How will I know I have been successful?
5. Who can help you and what resources can you use?
Knowing who can assist you and what resources you need to achieve your career goals can greatly assist you in staying focused on your goals.
What new relationships might I build help me attain my career goals?
Who do I know who can support me attain my career goals?
Who have I lost touch with who might be able to support me in my career goals?
What role can my friends and family take in encouraging me to stay focused?
What role can my unit head/manager play in supporting my career aspirations?
What communities of practice currently exist that I can tap into?
6. Career Time Frame
Selecting a time frame will keep you accountable. However you do this, always have a target date in mind.
Now you have done exercises that will help you write the clear and concise goals. We have a looked at who could help you, how long it might take you, how to measure the achievement and looked at what where you are now. It is really important to make sure they are specific statements to keep yourself accountable.
EXAMPLE: Perhaps you want to increase traffic to your blog?
Specific: I want to boost my blog’s traffic by increasing my weekly publishing frequency from 5 to 8 times a week. As a blogger this will increase my workload from writing 2 posts a week to 3 posts a week.
Measureable: An 8% increase is my goal.
Achievable: My blog traffic increased by 5% last month when I increased weekly publishing frequency from 3 to 5 times a week.
Realistic: By increasing blog traffic, I will be able to boost brand awareness and generate more leads, giving sales more opportunities to close.
Timeline: End of this month
Now let’s look at that as a smart goal – SMART Goal: At the end of this month, my blog will see an 8% lift in traffic by increasing my weekly publishing frequency from 5 posts per week to 8 post per week.
Urgh, not sure how? here is a SMART sentence you could use a a guide: My goal is to [thing you to achieve] by [timeframe or deadline]. [Resources] will help accomplish this goal by [what steps you’ll take to achieve the goal]. Accomplishing this goal will [result or benefit].
Career Coaching to build your goals
Build & Learn
With your aspirations in mind, we can explore and identify your blockers and develop new approaches to remove limiting beliefs. You will develop a growth mindset to enable you to progress and step up in your career. Your aspirations will turn into clear and concise career goals.